podpora sloesop zakonu / support for the sloesop law

Podpora sloESOP zakonu je bila ozaveščevalno-zagovorniška akcija Inštituta za ekonomsko demokracijo, namenjena podpori sprejetju Zakona o lastniški zadrugi delavcev (ZLZD) in uveljavitvi modela solastništva zaposlenih (ESOP) v Sloveniji. Projekt je nastal kot odziv na vzporedne zakonodajne pobude, pri katerih je obstajala nevarnost, da bi se področje lastništva zaposlenih urejalo zgolj delno in brez dolgoročne sistemske rešitve.

V okviru akcije smo ozaveščali ključne deležnike, civilno družbo in odločevalce o prednostih ESOP modela, gradili podporo zakonu ter povezovali podpornike v Koalicijo za solastništvo zaposlenih. Projekt je vključeval izobraževalne in komunikacijske aktivnosti, javne nastope, sodelovanje z mediji ter neposredno zagovorništvo, z namenom okrepiti javni pritisk za sprejetje zakona. Cilj akcije je bil prispevati k bolj pravičnemu, demokratičnemu in trajnostnemu gospodarstvu ter krepitvi evropskih vrednot na področju dela in lastništva.

Kaj smo dosegli

• Ustanovili smo Strokovni odbor za ekonomsko demokracijo s 30 člani, sprejeli deklaracijo in vzpostavili odbor kot legitimno strokovno platformo za razpravo in zagovorništvo na področju ekonomske demokracije.
• Strokovni odbor je s podpornim pismom javno podprl Zakon o udeležbi delavcev v lastništvu, s čimer je zakonskemu predlogu zagotovil strokovno kredibilnost in povečal možnosti za njegovo politično obravnavo.
• Vzpostavili smo spletno stran Strokovnega odbora ter izdali 3 publikacije (deklaracijo in 2 novičnika), ki so dosegli več kot 900 naročnikov in omogočili redno obveščanje javnosti in deležnikov.
• Izvedli smo ozaveščevalno in zagovorniško kampanjo na družbenih omrežjih (LinkedIn, Facebook, Instagram) s 16 objavami, ki so pomembno povečale prepoznavnost ekonomske demokracije in zakona.
• Projekt je dosegel široko medijsko pokritost (Bloomberg Adria, Delo, Jana) ter okrepil javno razpravo o delavskem solastništvu in prihodnosti gospodarstva.
• Zakon in delo Strokovnega odbora smo predstavili na Kongresu ekonomske demokracije 2024, ki se ga je udeležilo več kot 100 udeležencev, projekt pa je vzpostavil trdne temelje za nadaljnje zagovorniške in zakonodajne aktivnosti na področju ekonomske demokracije.

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Support for the sloESOP Act was an awareness-raising and advocacy campaign implemented by the Institute for Economic Democracy (IED), aimed at supporting the adoption of the Act on Employee Ownership Cooperatives (ZLZD) and the introduction of the Employee Stock Ownership Plan (ESOP) model in Slovenia. The project was initiated in response to parallel legislative proposals that risked addressing employee ownership only partially and without providing a long-term, systemic solution.

Through the campaign, we raised awareness among key stakeholders, civil society actors, and decision-makers about the benefits of the ESOP model, built public support for the legislation, and connected supporters within the Employee Ownership Coalition. The project included educational and communication activities, public outreach, media engagement, and direct advocacy, with the aim of increasing public pressure for the adoption of the law. The campaign sought to contribute to a fairer, more democratic, and more sustainable economy, while strengthening European values related to labour rights and ownership.

What we achieved

• We established an Expert Committee on Economic Democracy with 30 members, adopted a declaration, and positioned the committee as a legitimate expert platform for discussion and advocacy in the field of economic democracy.
• Through a letter of support, the Expert Committee publicly endorsed the Employee Ownership Participation Act, thereby providing the legislative proposal with expert credibility and increasing its chances of political consideration.
• We launched a dedicated website for the Expert Committee and published three publications (the declaration and two newsletters), reaching more than 900 subscribers and enabling regular communication with the public and stakeholders.
• We carried out an awareness-raising and advocacy campaign on social media (LinkedIn, Facebook, Instagram) with 16 posts, significantly increasing the visibility of economic democracy and the proposed law.
• The project achieved broad media coverage (Bloomberg Adria, Delo, Jana) and strengthened public debate on worker ownership and the future of the economy.
• The law and the work of the Expert Committee were presented at the 2024 Congress on Economic Democracy, attended by more than 100 participants, and the project established a solid foundation for further advocacy and legislative activities in the field of economic democracy.